Hey there! I’m Rebecca Novotny, the Senior Marketing Specialist on the Irrigation Marketing Team.
First, I extend a special thank you to all our Valley® Dealers. You are our brand champions, and our link to customers around the world. Your feedback enables us to improve and provide materials that help you make more relationships.
My job is to make sure you, as a Valley Dealer, have what you need to successfully advertise the Valley brand. I will be sending out a marketing newsletter every quarter that I hope is helpful to you. I will share marketing tips and notify you of any new tools or materials that are available.
I'm a small-town girl who grew up on a farm in Northwestern Iowa. Our family farms corn and soybeans and we raise hogs. My dad still says I was the best hog sorter. My brother is currently in the process of taking over the farm. Farm transitions, generational gaps, Covid and sustainability practices continue to change the face of ag marketing. The marketing team is taking this into account and providing assets that can help in these cases.
Marketing has your back! We’re here to help you one-on-one to grow your business and promote the Valley brand the best way we can. We will remind you of resources available to you, plus—we’re global! Please reach out to the appropriate regional marketing person for any marketing need.
I've enjoyed talking with a lot of you during the past seven years and hope to continue to meet a lot more of you. Thank you again for your loyalty to Valley!